SIA: ELEVATE
Travel was one of the things we longed for the most amidst lockdown. But as the world slowly opened up, Singapore Airlines wanted to assure people that they’ve taken every precaution necessary to get us safely back in the air again. We wanted to tell a story of how flying with us is so easy, you just float through the entire experience.
The film launched in high profile placements such as Times Square in New York, Shibuya Crossing in Tokyo, and Cromwell in London.